Oftenflow or Reloadify?
Reloadify is a Dutch all-in-one retention platform that sends your email itself. Oftenflow is an agent that decides who to contact and hands the message to the email tool you already use.
Choose Reloadify if
- You want one Dutch platform that sends email and runs loyalty in the same place.
- You sell on Lightspeed or Shopware today.
Choose Oftenflow if
- You already send with Klaviyo, Brevo or Shopify Messaging and don’t want to migrate.
- You want an expected reorder date per customer and a daily list of who is late.
- You want pricing that doesn’t depend on your number of contacts.
| — | Reloadify | Oftenflow |
|---|---|---|
| What it is | Retention platform for e-commerce: segmentation, automation, email, loyalty and personalisation | AI agent that proposes who to contact, why now, and drafts the message |
| How email is sent | Sends it itself: email (SMS in beta) | Through what you already use: Klaviyo, Brevo, Shopify Messaging or your own sending account (Amazon SES, Postmark). You stay the sender |
| Pricing | Modular. Engage from €29 a month; the calculator asks for active email addresses and monthly orders | Plans by monthly orders, from €29, AI credits included. Never per contact |
| Store platforms | Shopify, Shopware, Lightspeed, Magento | Shopify now. Shopware and Lightspeed next |
| Reorder timing | Repeat-purchase flows. No per-customer reorder prediction documented publicly | An expected reorder date per customer, from their own order history, and a daily list of who is late |
| Discounts | Set in your flows and campaigns | Checks each customer’s history and leaves the coupon out where it isn’t needed |
| Data export | Not documented publicly | Everything as CSV or JSON, any time |
| Use them together | Not at launch. Oftenflow works with Klaviyo, Brevo and Shopify Messaging first | Not at launch. Oftenflow works with Klaviyo, Brevo and Shopify Messaging first |
Checked on 17 October 2026. Something out of date? Email hello@oftenflow.com and we’ll fix it.
Sources: www.reloadify.com/ · www.reloadify.com/pricing · apps.shopify.com/reloadify-marketing-automation
Switching from Reloadify later?
Oftenflow doesn’t replace your sending tool. If you move from Reloadify to Klaviyo or Brevo at some point, Oftenflow fits on top of that without another migration.
Questions
Questions
Does Oftenflow work in Dutch?
Yes. The app and the drafts work in Dutch and English.
Does Oftenflow do loyalty programmes?
No. Oftenflow focuses on timing, discounts and the second order. Loyalty stays in your existing tools.